Bachelor of Arts (BA) in Communication, Culture & Management | CCM

Content & Structure

Zeppelin Year

1st - 2nd Semester | to the extent of 60 ECTS-Credits


Interdisciplinary Module | Zeppelin Project

  • Disciplinary Perspectives

  • Methods Workshop I+II
  • Project Work in Groups


Interdisciplinary Module | Introduction to Science

  • Philosophy of Science

  • Principles of Research


Methods

  • Empirical Social Research

  • Statistics


Program Module CCM

  • Introduction to Issues in Communication Studies

  • Introduction to Issues in Cultural Studies


Interdisciplinary Perspectives (4 of 9)

  • Introduction to Business Management
  • Introduction to Economics

  • Business Accounting

  • Fundamentals of Law

  • International Relations
  • Public Administration
  • Polity, Politics, Policy
  • Foundations of Sociology
  • Cultural History

Major Phase

3rd - 7th Semester


Mandatory Modules (1 of 2) | to the extent of 12 ECTS-Credits

Methods in Communication Studies

  • Discourse Analysis, Content Analysis & Observation

  • Interview, Survey & Experiment

Methodological Approaches of Cultural & Arts Studies

  • Methods of Arts & Visual Studies
  • Methods of Cultural & Media Studies

Elective Modules


3rd - 7th Semester |  elective modules amounting to 108 ECTS; max. 4 multidisciplinary elective modules

Focus: Communication


Public Sphere, Media Change & Digitalization

  • Theory, Critique & Analysis of Communication Media
  • Public Sphere & Public Communication
  • Media Change & Digitalization
  • Media Culture & Media Society


Strategic Communication

  • Organizational Communication

  • PR & Strategic Communication Management

  • Social psychological Aspects of Communication
  • Psychology of Judgment and Decision Making


Media practice

  • News Media Journalism

  • Practical Aspects of Entertainment Media
  • Media-practical Workshops


Interdisciplinary Specialization

  • Interdisciplinary Specialization: Communication I + II


Focus: Culture


Philosophy, Culture, Knowledge

  • Philosophy & Cultural studies
  • Cultural History of Knowledge
  • Language & Culture


Art

  • Aesthetics & Art Theory
  • History of Contemporary Art Production
  • Lecture Series: Current Issues in Arts and Culture



Cultural production

  • Cultural Policy
  • Cultural Organization

  • Theory & History of Curating

  • Curatorial Practice


Interdisciplinary Specialization

  • Interdisciplinary Specialization: Culture I + II

Interdisciplinary Elective Modules


Audience Studies

  • Audience Studies
  • Media Reception and Media Consumption Studies


Psychological Aspects of Communication & Culture

  • Psychology: Cognition, Language, Perception
  • Psychology: Emotion, Motivation, Acting


Perspectives of Globalization

  • Urbanization of Global Society
  • Global Culture & Communication




Media Law

  • Law in the Media & Cultural Sector
  • Intellectual Property Law


Current Issues

  • Current Issues in Cultural & Communic. Studies I + II


Creativity and Practice

  • Creativity and Performativity
  • Independent Project in Media, Culture & Entrepreneurship


Methods Workshops

  • Advanced Methods I + II

Humboldt Year

6th -7th Semester | to the extent of 30 ECTS-Credits with 2 major fields of study of which 1 major has to be elected


Focus: Student Research

  • Research Project
  • Research Colloquium
  • 1 module suitable for the research project


Focus: Advanced Studies

  • 1 Advanced Seminar
  • 1 Advanced Seminar
  • CCM-Elective Modules amounting to 12 ECTS


Bachelor Phase

8th Semester  | to the extent of 30 ECTS-Credits


Final Module

  • Bachelorthesis
  • Disputation


Two Internships (at least one of them abroad)


ZU|Plus

1st - 8th Semester | to the extent of ECTS-Credits

Optional modules, do not contribute to the final score.




Program Director

Fischer, Jessica Elisabeth
Fischer, Jessica Elisabeth Dr phil
Program Director
Phone:+49 7541 6009-1305
Fax:+49 7541 6009-1699
Room:FAB 3 | 0.67
Göttlich, Udo
Göttlich, Udo Prof Dr
Academic Program Director Communication, Culture & Management | CCM
Phone:+49 7541 6009-1381
Fax:+49 7541 6009-1399
Room:FAB 3 | 1.41
Time to decide

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