The digital transformation poses challenges for business, politics and civil society. In the future, it will raise questions whose answers will be essential for the common good and will challenge future decision-makers.
In order to face the digital transformation, experts are needed who can consider the challenges of technology and business together and use their knowledge of technological and social dynamics to develop broad and long-term scenarios for the benefit of society.
The predominantly English-language, interdisciplinary two-year master's program "Transformation Management in Digital Societies | DS" will enable students to understand, anticipate, and accompany the digital transformation in business, society, politics, and culture on an intersectoral basis by teaching methods, theories, and practical research. Students will be trained to become socially, ethically and technologically sensitive "change makers".
The innovative graduate program Transformation Management in Digital Societies | DS emphasizes a holistic understanding of high-tech change. To this end, it relies on a dialog between the liberal arts and technological and future sciences. In particular, theoretical-cultural-analytical and philosophical-theoretical skills are to be developed.
In a total of four specialization fields, Master's students can focus on sociological-ethical, economic and administrative issues in a project-related manner. The courses offered focus on ethics and innovation, scientific methodological competence, futurology, digital business models, and digital politics & society.
In the track, questions about values, decisions and agency in the age of their digitalizability and i.e. the overtaxing and dwindling relevance of human actors are negotiated. Questions of decision-making (also and especially when it is done by self-learning software) play as much a role as the reconstitution of media societies by artificial intelligence or the position of humans in a world that may soon know more intelligent agents than themselves. This track is also significant in terms of technology acceptance, but even more so for the social acceptance of technology consequences.
The track is dedicated to future scenarios, speculations and innovations and the markets and cultures they create. Crucial for this master is the insight that anticipation of social dynamics of the next decades has become the essential core competence of future decision makers and intellectuals. Medium- to long-term planning in political, infrastructural, administrative, etc. respects will therefore be a future-oriented task. Therefore, medium to long-term planning in political, infrastructural, administrative, etc. respects will require future-oriented knowledge and research that does not stop at the boundaries of scientific disciplines.
The track provides skills and expertise that can be used to successfully translate new technologies into commercially viable business models and products. On the one hand, the special features and success criteria of digital business models are to be identified on the basis of successful practice in order to enable participants to grasp not only the existing marketability of new digital business models and products, but above all the emergence of new markets. On this basis, students will learn how to operationally transadministrationally transform technology into business models and product. Emphasis will be placed on the entrepreneurial approach, both in terms of entrepreneurship and intrapreneurship.
Because DS is an mostly English-language graduate program, very good English language skills at C1 level are required. German language proficiency is desirable, but not a mandatory admission requirement. If there is a request to take courses from our other graduate programs, German teaching formats may be available to you.
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The world is in a state of Change. With the digital transformation, the question arises both in the private sector and in the political-administrative sphere: Who will develop the best scenarios of tomorrow?
The focus areas of this master's program - future technological-social developments, digital ethics, digital business model development and political action in a digital society - specifically prepare students for the coming demands from politics and business.
In an inspiring university environment, students at Zeppelin University are given the space and time to individually incorporate personal talents, skills and passions into their studies and to further develop them.
The interdisciplinary DS master's program is aimed at bachelor's graduates, for example, in political and administrative sciences, economics, sociology, communication studies, cultural studies, and philosophy.
In addition to internships and topic-specific research projects, Zeppelin University's career network gives students the opportunity to learn about new professional profiles with a variety of practical partners at the international, national, and local levels.
The master's program gives students the opportunity to expand their own career network and to closely link research and practice with a further step in their academic career.