Master of Arts Transformation Management in Digital Societies | DS

This track handles questions about values, decisions and acting power in the age of its digitalization involving the overloading and dwindling relevance of human actors. Questions of decision-making (especially when it is done by self-learning software) play as much a role as the reconstitution of media societies by artificial intelligence or the position of humans in a world that may soon know more intelligent agents than themselves. Furthermore, his track is significant in terms of technology acceptance, but even more so for the social acceptance of the consequences of technology.

The track is dedicated to the presence of future scenarios, speculations and innovations and its created markets and cultures. Crucial to this master's degree is the insight that anticipating the societal dynamics of the next decades has become the essential core competence of future decision-makers and intellectuals. Medium- to long-term planning in political, infrastructural, administrative, etc. respects will therefore require future-oriented knowledge and research, which does not halt at the borders of scientific disciplines.

This track raises political and administrative issues in the context of digital transformation and a future digital society. In this light, it is crucial to consider digital transformation not just in terms of its possibilities, but also and in particular with a view to the associated responsibility concerning the ethical and moral aspects of political and administrative action. Students are taught to navigate between the conflicting priorities of the opportunities presented by digital transformation, especially artificial intelligence, the demands of an enlightened and digital future society on political and administrative action, and the ethical and moral aspects associated with ever greater data processing capacity and more advanced data analyses.

The curriculum also allows students to prioritize topics of their own choice and specialize in particular subjects when choosing their required elective modules.
Further information on the academic minors on offer as part of the course, and all other key topics, can be found in the “Structure & Content” section.

Contextual competence and transfer thinking are required to be able to assess and classify future social developments. This is why there is a consistent interdisciplinary focus to the DS master's program.

This includes an interdisciplinary connection for attending courses between the subject areas of economics, culture and politics. In addition, the program is supported by H-Farm (LINK) as an international and scientific partner for digital innovation.
In addition, the master's program allows students to bring course content into the program that is missing from the regular curriculum in the form of StudentStudies.
In the major phase of the master's program, students can complete a practice or research module in the regular curriculum in cooperation with a practice or academic partner.

The DS master's program is characterized by dialogue-oriented teaching in a seminar format, which benefits the development of discursive skills as a key competence. 

The world is in a state of change. With digital transformation, the question arises in both the private and public sectors of who will develop the best scenarios for tomorrow?

The focal points of this master's program – future technological-social developments, digital ethics, digital business model development, and political action in a digital society – specifically prepare students to meet the future requirements of work in the public and private sectors.

In an inspiring university environment, students at Zeppelin University are given the time and space to apply their individual talents, skills and passions to their studies to then develop them further.

The interdisciplinary DS master's program is aimed at bachelor graduates in fields such as political and administrative sciences, economics, sociology, communication & cultural studies, and philosophy. Zeppelin University’s career network allows students to choose from a wealth of local, national, and international industry partners, thus giving them the chance to familiarize themselves with new, public-sector job profiles.

The master's program gives students the opportunity to expand their own career network and to closely link research and professional practice with a further step in their academic career.