Cooperation with Zeppelin Systems: Real-World application as part of the course ‘Governance of Value Networks’

The master's course "Governance of Value Networks" at Zeppelin University, offered an insightful exploration into the realm of governance theory, institutional learning, cultural complexity, and network organizations. The course was jointly taught by Lukas Belser, Dr. Matthias Niedenführ, and Dr. Jessica G. Schwengber on behalf of the Leadership Excellence Institute Zeppelin (LEIZ).

Dr. Schwengber's focus was on governance theory and institutional learning, while Dr. Niedenführ provided valuable insights from empirical research on intercultural communication and intercultural management in East Asia. Mr. Belser contributed empirical insights on network organizations.

A particularly engaging aspect of this course was the inclusion of case studies from real-life companies. Elias Wagner (COO) and Leander Holstein (Head of Corporate Development) of Zeppelin Systems GmbH generously shared their experiences in establishing a global network for value creation and unified customer experience between the headquarters in Germany and subsidiaries worldwide. They presented real-life business challenges to the students, who worked in groups to develop potential solutions. The students' innovative solutions aimed to enhance global team spirit, strategic long-term view, and collaboration techniques.

This collaboration with Zeppelin Systems underscored the importance of real-world experiences and open communication in professional growth. We appreciate the significant contribution of our industry partners and the creative approach of our students. The positive feedback from both students and corporate decision-makers has been very encouraging. This course has demonstrated how meaningful partnerships can lead to creative solutions to complex problems, thereby inspiring future leaders to approach challenges with innovation and collaboration.

We look forward to future cooperation with Zeppelin Systems.

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