
The arts shape the context of Zeppelin University and its buildings. Recent research in sociology and the cultural sciences has shown how built spaces influence social systems and patterns of behavior. An architecture that both stimulates communication and provokes its users through interventions and irritations to think critically and independently is an important part of Zeppelin University’s identity.

The aim of this two-year project is to create an experimental visual display of an archive, of great importance for German post-war history. It contains a range of materials (such as tape recordings, videos, Super 8 films, letters, postcards, books and posters) on the origins of the concept of “Social Sculpture” that was developed by the artist Joseph Beuys in the context of the "Achberger Kreis". It was in the early 1970s that a group of social scientists, teachers, designers and artists met at Achberg at the Allgäu region of Bavaria to search for a 'third way', an alternative to the dominant social models of the time. It was this movement that influenced significantly the founding of the German Green Party.

Zeppelin University’s new ZF campus is structured through deliberate color interventions by the artist Harald F. Müller. In collaboration with the architects of ‘as-if Architekten Berlin’ and the internal planning committee, Müller developed a series of color codes, the most prominent of which is the new vibrant reception area where the artist’s intervention creates a powerful and daring atmosphere. In the four existing staircases of the old building Müller’s design forms not only a source of orientation in the otherwise uniform hallways of the former barracks building, but also provides sensory stimulation.

Purpose-built for the Graf-von-Soden-Forum within the new ZF Campus is a neon installation of Chilean artist Alfredo Jaar which uses a quote from Johann Wolfgang von Goethe’s “Bildungsroman” ‘Wilhelm Meister's Journeyman Years’. Jaar frames the text with lines, crosses and curves that echo Bauhaus architectural design elements.