Annelies Peiner

Annelies Peiner
Annelies Peiner

Annelies Peiner studied Communication & Cultural Management (CCM) at ZU and is now Head of Business Development at nushu Female Business - a cross-industry and cross-hierarchy career network for women.

How did your studies prepare you for what you do today?

"Studying at ZU prepared me more for life, not necessarily for my current job. At the time, I felt the combination of cultural studies, communications management, and business administration was just right to provide a good academic foundation for various careers. Today, I know that especially the encouragement to think for myself, to question, and the proximity to practice had a great impact on me and made it easier for me to start my career."

When I look back on my ZU time today, I...

"...I think of much thinking, mountains of reading material, hot discussions, excellent parties, most diverse and inspiring people - among the students and the faculty. I think of the lake, the Champions Trophy, lots of art and culture in Germany, Austria, and Switzerland, lifelong friendships."

Why CCM exactly?

"At the time, the degree program was a perfect fit for me and my talents. I would probably even choose it again today. Either way, for me, CCM was the ideal mix to learn new things, deepen my interests and discuss socially relevant topics and issues. "

What kind of person would you recommend a CCM degree to?

"Now, my time as a student was already a few years ago. Therefore, it is difficult for me to assess today's students properly. When high school graduates in my environment are interested in ZU, I usually go into raptures. However, I also make an effort to put them in touch with current students or recent graduates. This is the only way they can assess whether studying at ZU is a good fit. From my personal experience, I would say: ZUers are open, curious, interested in exchange, and are always learning and from everyone and not only in university events. It's interesting to see where ZU CCMers have ended up everywhere - it's a testament to creative, open-minded, ambitious people."

Other alumni careers (B.A. in Communication, Culture & Management | CCM)

Time to decide

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